Normal pay per click advertisements that will be displayed on websites and blogs on computers and laptops.
WAP advertising is one of the break-out advertising methods. Many mobile phone users use their mobile phones for Internet access because it has become more affordable. The traffic generated on each carrier’s WAP device is now much higher than any other method which leads to a high revenue generating source. Mobile WAP ads will be displayed when users access a website through their mobile phone or WAP device. When they click on a WAP advertisement it works exactly the same way as a desktop (normal) PPC advertisement.
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